UNIFY SOCIAL FOR ROOFERS

Making your Social Media Efforts Effortless
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UNIFY SOCIAL FOR ROOFERS IS THE SOLUTION YOUR ROOFING COMPANY NEEDS

For many people, having their roofs repaired or replaced is a major expense. Before people embark on such a large journey, they usually spend some time finding a company they can trust. When they want to find a local roofing company, many will turn to social media first and ask for recommendations. You can grow your roofing business using social media management and make sure you are the first one that comes to mind. Unify360 is a platform that makes managing your social media easy and convenient.

SOCIAL MEDIA AND YOUR

ROOFING BUSINESS

If you are in the roofing business, you already know the power of word-of-mouth advertising. When you are doing a job, you put a sign in the front yard so that others can see you are working for someone they know in their neighborhood. Social media is another powerful tool where you can get that valuable word-of-mouth advertising, but you do not have to be limited to only those who drive by and see your sign.

People are actively engaged on platforms like Facebook, LinkedIn, Twitter, Pinterest, and other platforms talking about service providers. Whether they need to have a minor repair or a replacement, they will turn to social media first and ask others who they would recommend in the area. When someone gives them a recommendation, the first thing they will do is to try to find out if that business is also on the same social media platform.

When they arrive on your profile, you want to make sure that your social media presents you professionally.

If you have not posted in a while, or you have outdated information, it could make the person decide to pass and move on to your competition. If they see you actively engaged with customers and pictures of recent jobs, they are more likely to do a little more research and will probably be visiting your website. It will give the impression that you are busy and that you have a growing business that is a result of many happy clients.

Social media is a powerful tool, but harnessing it takes time and effort. You can use social media to connect to clients and build your brand by giving it a unique personality through posts and pictures. This interaction builds trust and reinforces your customer relationships. Unify Social allows you to take control of your social media posts and take full advantage of what social media can do for you.

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WHAT UNIFY SOCIAL CAN DO FOR

ROOFERS

If you were to post on all the different platforms people use to search for roofing businesses in their area, it would take time away from what you do best. That is one of the reasons why social media accounts well become dormant and fall into neglect. Everyone starts out with good intentions, but it does not take long until other things get in the way, and making social media posts can work their way down the list until it does not get done at all.

There is no way to know how much business you are losing by having a social media profile that has not been updated in years or contains missing information. Before you are ready to unleash the power of social media, you want to go through all of your profiles and make sure that they are updated and present you in the exact way you want your customers to see you.

You can use social media to bring your customers timely information about roof repair, post events, show them pictures of finished projects, and let them meet your team. You can also tell them about any specials that you have going on or other important company news. You can let them know that you are an important community member and support other local organizations.

HOW DOES UNIFY SOCIAL WORK TO BUILD YOUR

ROOFING BUSINESS?

Once you have conducted an audit and have your social media ready to go, it is time to set some goals. Think about what you want to accomplish with your social media. Do you want to increase engagement, increase visits to your website, or increase conversions?

Now, it is time to install the Unify Social app and start connecting your social media pages to the dashboard. Setup is quick and easy and only takes a few minutes.

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WHAT UNIFY SOCIAL OFFERS

Here are some of the things our social media management platform can do:

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    Connect all your accounts dashboard and manage them all in one place

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    Schedule posts ahead of time

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    Take advantage of advanced automated publishing features

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    Use content from the professional, prewritten content library

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    Create your own social media posts

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    Assign admin roles to staff

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    Automatically broadcast testimonials

You can schedule all your social media updates to post at once, or you can set a different schedule for each platform.

CHECK THESE

SOCIAL MEDIA MARKETING STATISTICS

Now you can see how Unify Social can help you get your summer calendar booked.

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    Nearly 82% of people looking for local roofing services like yours will ask for recommendations from friends and family first. When someone posts a positive review of your company, you can automatically boost it so that others can see it.

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    Personal testimonials are a powerful tool and have been known to boost conversions by up to 34%.

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    People believe testimonials and reviews by a stranger 70% of the time, but they will not believe what you post about your own company until they see it at least four or five times. The power of personal reviews and experiences allows you to tap into the best of what social media advertising has to offer.

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